
LP1 -For Coaches Who Keep Planning Products but Never Actually Launch

“I keep coming up with new ideas and changing my mind. I don’t know which offer to actually build — and I don’t trust myself to choose the right one.”
Yes, this is a thing. And yes - it's exhausting.
“I get hyped, build half of it, then talk myself out of it.
I ghost on my own project.
And when I finally return to it I feel completely drained.”
Meanwhile… it feels like everyone else is making it work.
Even beginners.
You're already established and it still doesn't click.
You're not lazy. You're not broken.
You just think differently
You've been following a plan that isn't built for the way you think or work.

So What's Going On?
The 3 Big Causes:
1) Too Many Ideas & Can't Pick the 'Right' One
2) Perfectionism - Overcomplicating the Offer/Tweaking
3) No Quick Wins = No Momentum Leading to Burnout
You’ve had that lightbulb moment many times — maybe even today.So you open a doc
You make a fresh plan.
You write out all the steps.This time it’s going to be different.You feel energised and optimistic.
You’ve got clarity now. Right?Except…
It’s not clarity — it’s another dopamine rush disguised as a plan.And if you’re being honest, you know how this goes:You tell yourself, now it’s just executionA few days later, the fog rolls back inYou start second-guessing the offerWhat if nobody buys it?You keep adding more complexityAnd a simple Idea has turned into a mountain of workThen if you manage to get it launched it doesn't get the traction you wantedThen you stop. You feel behind. You start over.Again.
Here's The Truth
- You have lots of ideas - because you're highly creative
- You want to do it right - because you have integrity
- You can see the whole vision in your head - because you're a big picture thinker
- You burn out easily - because you're wired for sprints, not marathons.
It's Not Your Motivation, It's Mismatch
The truth is, you don’t have a discipline problem.You don’t need more tactics or tools - you've enough of those
Most Systems Don't Work For You
This is what the 'hustle bros' never say out loud:The more pressure you put on yourself to "just follow the plan" — the more likely you are to ghost it.Not because you're weak.
Because the system never worked for you in the first place.You need a system that works with how your brain operates — not one that punishes you when it doesn’t.
What Actually Works?
If you're wired like this, you don’t need a masterplan.
You need movement.- Short Sprints - to work with your brain, not against it.
- Fewer Choices - to not waste time on irrelevant tasks
- Fast Loops - to get instant feedback
- A Finishable First Step - to get it out there.
- Small Wins - to build momentum.
Pick it. Build it. Ship it - quickly
You don’t need a 90-day roadmap, a fancy funnel or the latest "secret tactic".You need to know — right now:Which offer to commit to — no more second-guessingExactly who it’s for — so its laser-focused & writes itselfWhat painful problem it solves — so it actually sellsHow to build and ship it fast — in 14 days or less
That's Why We Created
The Momentum Loop™

How It Works: The 14 Day QuickWin Sprint
"MOMENTUM
Is A Framework Specifically Designed For Idea-Rich, Execution-Poor
Online Coaches & Creators"

What You Get Inside:
Total Value: £87
Your Price Today:
Only £19
Plus Get This Exclusive High-Value BONUS
"MOMENTUM
Is A Framework Specifically Designed For Idea-Rich, Execution-Poor
Online Coaches & Creators"

CASE STUDY: How We Transformed A Chaotic, Overcomplicated Losing Offer Into a Streamlined Profitable Winner
In this insightful, warts and all case study we've turned a report, written during the process, into a step-by-step example walkthrough we used to develop an offer from a total failure on day 1 to a profitable winner.
Why Momentum™ is Different
Marketing courses & funnels have been done to DEATH99% of them give you an overpriced, overpromised and overbloated course with millions of parts and concepts that you're meant to just instantly 'Get' and run with.Aren't they meant to be a shortcut?We've flipped the script and stripped all the usual jargon and bullshit down to the bare minimum.We like to work fast and believe in quick builds, quick wins and ultimately quick results.
"It Has To Work When It's Shit"
Forget about content marketing, email marketing and other 'some day' ideasThere is absolutely ZERO point in setting these things up from the start for a losing offer.With the 14 Day QuickWin Sprint you'll have the proof
MOMENTUM Is A Framework Specifically Designed For Idea-Rich, Execution-Poor
Online Coaches & Creators
Momentum is built for online coaches, consultants, and creators like us — people who know too much, start too often, and finish almost never.No fluffNo funnelJust real clarity on what to build, who it’s for, and how to finally finish itThis might not be the last thing you build.
But it can be the first thing you actually ship.
Founder’s Note
(Why I created Momentum™)After years of trying to run my business like everyone else, I realised traditional launch systems weren’t built for people who think like we do — people who can grind through long plans without getting bored, distracted, or doubting themselves.I couldn’t.
My ideas piled up, half-built projects stacked in folders, and my confidence tanked.When I finally stripped my process down to the essentials —
• Short loops
• Rapid validation
• Zero waste
— I found I could launch and sell something before I had the chance to talk myself out of it.That became Momentum™ and it starts with the 14 day QuickWin Loop™ — the only system I’ve found that actually works for people who think like we do.
Momentum Will Give You 100% Clarity On Your Offer & The Confidence To Start Building It
This is why you’re still stuck. The messy offer is the bottleneck keeping you broke, burned out, and in a loop.You've been chasing shiny new things for far too long and avoiding the most crucial part.Getting this right leads to:Relief from the constant chaos & "What is my target audience" questions that plague you.Salespages that write themselves
emails that etc etc etc
"Writing Offers Is Boring - I Want Shortcuts, Tactics & Fancy Tools!"
This is why you’re still stuck. The messy offer is the bottleneck keeping you broke, burned out, and in a loop.You've been chasing shiny new things for far too long and avoiding the most crucial part.Getting this right leads to:Relief from the constant chaos & "What is my target audience" questions that plague you.Salespages that write themselves
emails that etc etc etc
Want a Hype-Free Framework That Does Just That?

Want a Hype-Free Framework That Does Just That?
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